ABR SESTA

We are a certified full service research agency with entirely Polish capital. Since 1996, we have been helping in making the right business decisions by using a comprehensive range of techniques, including omnibus research.

Logo Omnibus-CAWI

Omnibus research are cyclical research on a representative sample for a selected population. Omnibus research is based on CAWI technique, i.e. using the online questionnaire.

Logo-Syno

We partner with Syno Poland – an international technology company specializing in collecting, processing, and supplying data, with branches across Europe and Asia.

Cost minimalization
by joining your own questions to previously planned survey
Quick implementation
- questions can be added up to 24 hours before the scheduled examination, results are available no later than 6 days
International dimension
research through cooperation with local panels from almost all over the world
High quality
data through panel management in accordance with ISO standards and control over the data collection process
OMNIBUS ON 24 KEY MARKETS
GLOBAL POSSIBILITIES
CHOOSING ABR SESTA AND SYNO POLAND GUARANTEES ACCESS TO THE LARGEST RESEARCH PLATFORM IN THE WORLD
Omnibus EN Placeholder
Omnibus EN
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million panelists in the world
0
milion panelists in Poland
0
key markets
ADDITIONAL PROFILING
We sELECT a representative sample, controlling 4 standard features:

gender

age

state/province

population of the town

What makes us different? 5 additional information about respondents:

education

material situation of the household

number of people in the household

number of children

professional status

DATA SAFETY
WE COMPLY WITH NECESSARY LEGAL OBLIGATIONS AND GUARANTEE FULL CONFIDENTIALITY

we work in line with ESOMAR
(European Society for Opinion and Marketing Research) standards

we perform projects in accordance with the
EU General Data Protection Regulation (GDPR)

AREAS OF THE OMNIBUS RESEARCH
Products and prices
• promotion research
• UX research
• packaging research
Market and competition
• market analysis
• competition research
• tracking research
Brand
• brand image research
• brand awareness research
• brand recognition research
Advertising and communication
• advertising research
• ad test (pretest and posttest)
• advertising effectiveness testing
Society
• opinion polls
• sample surveys
• social research
Satisfaction and loyality
• satisfaction surveys
• loyalty surveys
• identification of key factors
eLASTYCZNE ROZWIĄZANIA

Blisko połowa naszych respondentów korzysta z panelu za pomocą smartfonów i tabletów, co umożliwia jeszcze szybszą realizację projektów. Zapewniamy wysoką jakość wyników dzięki dbaniu o komfort wypełniania ankiet na wszystkich urządzeniach. Responsywny kwestionariusz badania dopasowuje się do rodzaju urządzenia, automatycznie dzieli pytania matrycowe na mniejsze fragmenty i jest przystosowany do łatwego wyświetlania plików audio i video.

Join the group of our satisfied customers
STAGES OF PROJECT IMPLEMENTATION
Collect orders
for tests up to one day before the start of implementation, until 12:00
Research
is carried out on a representative sample of the population of a given country, numbering at least 1,000 people aged 18-80
The questionnaire
with questions is sent on Thursdays, twice a month
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The results
of the survey are forwarded 6 days later, i.e. on Wednesday

OMNIBUS 2023 SCHEDULE

January

11

25

February

1

15

March

1

15

April

5

19

May

10

24

June

14

28

July

5

19

August

2

16

September

6

20

October

4

18

November

8

22

December

6

20

 

 

CONTACT US

    I consent to have my personal data processed in compliance with the Personal Data Protection Act in connection with sending a request by means of the contact form. Providing data is voluntary, however, indispensable for request processing. I have been informed of my right to access and amend my data and to request to stop its processing. The personal data controller is ABR SESTA sp. z o.o. with its registered office at Hoża 86, 00-682 Warsaw.